Market Analysis...

DarkZoneTM Reports

 ...comprehensive market and competitive analysis from
The BTP Group

 

Hi-Level DarkZone Reports
Are you looking for an attractive market to implement your commercial wireless broadband operation? BTP’s Hi-Level DarkZone Report provides an evaluation within any USA domestic footprint that you specify. We rate the zip codes in the designated region based on demographics, demographic trends, competitive influences, and local infrastructure. Our dynamic model provides results based on either BTP’s considered assumption set, or based on your specific priorities and assumptions.

 

Detailed DarkZone Reports
Are you considering a specific market to implement your commercial broadband operation? You need BTP's Detailed DarkZone Report for your prospective market. Here's what you get:

 

Competitive Analysis…

DSL: Current & potential footprint,  operators, packages & pricing

Wireless: WISP operators, footprint, & pricing

Cable Modem:  Operators, packages & pricing

Fiber: Retail service assessment

 

Business Market Analysis…

Hi-level View: Market counts within multiple areas in study region

Low-level Detail: Maps of specific retail, hotel, education, government, and professional office locations

Consumer Market Analysis…

Hi-level View: Market counts within multiple areas in study region

Low-level Detail: Maps of census based household distribution

 

Infrastructure Analysis…

Fiber/Gateway: Local backhaul & access options

Antennas & Towers: Locations, tower heights

Topography:  Local layout, line-of-sight issues

Community Information: Local industry,  local government & economic development contacts/studies

 

Detailed DarkZone Report... Sample Maps

 

StCloudBus.jpg

This map has commercial sites like professional offices, restaurants, hotels, & other sites like schools and apartment complexes, overlaid on competitive zones (red DSL) and less competitive zones (green).

StCloudHH.jpg

This map shows household counts (dark red is highest, dark blue is lowest). Other maps in the report similarly depict household density and household income distribution, overlaid on red/green competitive zones.

 

A typical DarkZone Study has dozens of maps depicting the research results… multiple market sub-regions & multiple data sets.